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FIFA INTERACTIVE WORLD CUP REGIONAL EVENT SHOOTS AND SCORES AT THE JAVITS CENTER IN NEW YORK CITY

WHAT: Thousands of the country’s best soccer gamers will battle head-to-head in pressure packed games of EA SPORTS™ FIFA Football 2005 on Xbox to decide who has the skills to represent North America at the worldwide finals of the inaugural FIFA Interactive World Cup, the world’s first ever FIFA sanctioned video game tournament. This unique concept, created by FIFA, combines on- and off-line soccer gaming action featuring EA’s FIFA Football 2005 on Xbox and Xbox® Live™.

The North American Regional event of the FIFA Interactive World Cup, being held at the Jacob Javits Center’s North Pavilion on October 30th, is the second of nine regional tournaments being held on six different continents during the months of October and November. The overall winner of this new video game tournament will be honored on stage alongside the actual FIFA Player of the Year, and recognized as the FIFA Interactive World Player 2004 by FIFA President Joseph S. Blatter at the FIFA World Player Gala in Zurich in December.

The FIFA Interactive World Cup competition is open to gamers of all ages; however, those under 18 will require a written consent form, signed by a parent or guardian.

The Javits Center will become soccer central with fun for the entire family. Players and spectators of all ages will be able to sharpen their real-world football skills through various separate side activities. Contestants waiting for their turn on the tournament pods will be able to practice their moves while enjoying music from well-known DJs Lottie, Mutiny and Carl Kennedy.

WHO: * Thousands of North America’s best soccer gamers

* Lottie -- UK Radio 1 DJ

* Mutiny -- Current DJ Magazine album of the month

* Carl Kennedy -- Resident at Centro Fly and key NYC DJ

WHEN: Saturday, October 30

Tournament runs 10 a.m. - 5:30 p.m., with the finals occurring 5:30 - 6 p.m.

WHERE: The Javits Center North Pavilion

655 West 34th Street

New York, New York



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