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The Greatest Quest Begins as Atari Ships Dungeons & Dragons Heroes Exclusively for Xbox

Revolutionary Play Allows Four-Player Action Cooperatively Through the Single-Player Campaign

BEVERLY, MA, Sept. 29, 2003 - Atari, under license from Hasbro, Inc., today announced the highly anticipated Dungeons & Dragons® Heroes, the first Dungeons & Dragons® branded adventure ever to hit a next-generation game console, exclusively for the Xbox® Video Game System from Microsoft has shipped to retail this week. Dungeons & Dragons Heroes features revolutionary four player coop play that allows up to four players to join or leave a game at anytime and play cooperatively through the single-player campaign.

Dungeons & Dragons Heroes includes the ability to play as one of four resurrected D&D heroes (Fighter, Wizard, Cleric & Rogue) each carved from archetype figures drawn from the D&D universe owned by Wizards of the Coast Inc., a subsidiary of Hasbro. Each Hero is equipped with 40-plus combat moves and special abilities unique to their character. There are also authentic D&D Monsters, many drawn directly from the third edition of Dungeons & Dragons Monster Manual; a Skills, Feats and Character Building system inspired by the third edition of the Dungeons & Dragons Player's Handbook; interactive levels spanning multiple environments ranging from a working forge to a magically suspended castle in the sky; and impressive spell and magical effects with weapon and magical upgrades appearing on the in-game characters.

"We are extremely pleased to offer gamers an adventure of such epic proportions with true hack and slash gameplay that appeals to both die hard D&D fans, as well as RPG devotees," said Nancy MacIntyre, vice president of marketing for Atari. "From the coop play to the incredible lighting and visually stunning spell and magic effects, Dungeons & Dragons Heroes delivers an incredibly detailed and robust gaming experience."

The game focuses around combat and developing a character, "The Hero", as players journey through the game's levels to collect all of the Planar Gems and vanquish the evil force that threatens to end life as we know it. Dungeons & Dragons Heroes features gorgeously detailed characters in lush environments that are rich for adventuring, each populated with monsters, treasures and sinister traps. Players can experience the harrowing twists and turns along the path to righteousness, conquering dungeons and other planes of existence never before seen in full 3D and live a Hero's life.

Developed by Atari's own Hunt Valley studio, Dungeons & Dragons Heroes is now available at retail outlets for a suggested retail price of $49.95. For more information, please visit www.danddheroes.com or www.atari.com.

About Wizards of the Coast
Wizards of the Coast, Inc. Corporate Boilerplate Wizards of the Coast, Inc., a subsidiary of Hasbro, Inc. (NYSE:HAS), is a worldwide leader in the trading card game and tabletop roleplaying game categories, and a leading developer and publisher of game-based entertainment products. The company holds an exclusive patent on the method of playing trading card games (TCGs) and produces the premier trading card game, Magic: The Gathering®, among many other trading card games and family card and board games. Wizards is also a leading publisher of roleplaying games, such as Dungeons & Dragons®, and publisher of fantasy series fiction with numerous New York Times best-sellers. For more information, visit the Wizards of the Coast Web site at wizards.com. Wizards of the Coast, Magic: The Gathering, and Dungeons & Dragons are registered trademarks of Wizards of the Coast Inc. ©2003 Wizards.

About Xbox
Xbox (http://www.xbox.com/) is Microsoft's future-generation video game system that delivers the most powerful games experiences ever. Xbox empowers game artists by giving them the technology to fulfill their creative visions as never before, creating games that blur the lines between fantasy and reality. Xbox is now available in the continents of North America, Europe, Asia and Australia.

About Atari
New York-based Atari, Inc. (Nasdaq: ATAR) develops interactive games for all platforms and is one of the largest third-party publishers of interactive entertainment software in the U.S. The Company's 1,000+ titles include hard-core, genre-defining games such as Driver(tm), Enter the Matrix(tm), Neverwinter Nights(tm), Stuntman(tm), Test Drive®, Unreal® Tournament 2003, and Unreal® Championship; and mass-market and children's games such as Backyard Sports(tm), Nickelodeon's Blue's Clues(tm) and Dora the Explorer(tm), Civilization®, Dragon Ball Z® and RollerCoaster Tycoon®. Atari, Inc. is a majority-owned subsidiary of France-based Infogrames Entertainment SA (Euronext 5257), the largest interactive games publisher in Europe. For more information, visit www.atari.com.


 



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